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Run a successful campaign

Work with an award-winning team that has helped nearly 100 school districts and municipalities with their campaigns, including:

– District Referendum Campaigns
– County Referendum Campaigns
– Sales Tax Campaigns
– Enrollment Campaigns

– Staff Recruitment Campaigns
– Initiative Launches
– Annual Communications Plans
– Social Media Campaigns

STRATEGIC COMMUNICATIONS

DECADES OF AWARD-WINNING EXPERIENCE

JAKE STURGIS HEADSHOT

Jake Sturgis, APR
Founder + CEO

20+ years of experience in
education + strategic storytelling

Steph Kass Headshot- circle crop

Steph Kass
Director of Strategy + Partnerships

15+ years of experience in school PR + nonprofit storytelling

Circle crop of Chelsea Braudt's headshot

Chelsea Braudt
Marketing Communications Strategist

10+ years of experience in education + strategic communications

Captivate Team 2025

Your team is doing enough as it is, and successful referendum communications require close attention and consistency. Make us a part of your referendum communications team and get access to our decades of school communications experience, backed by a highly skilled team of graphic designers, cinematographers and photographers who specialize in working with schools.

Together we have contributed to the success of almost 100 referendum campaigns. We can customize a plan to help with your specific communication needs while staying within your budget.

SCHEDULE A COMPLIMENTARY 3O MINUTE CONSULT

WISCONSIN SCHOOL FUNDING

Animated Explainer Video

In partnership with WSPRA and WASBO, we have created an innovative video to help schools more easily communicate how they are funded in Wisconsin. The best part is, it’s FREE!

Download your free video below or check out our affordable customization option for districts who want their own version of the video. Customizations include: district branding, referendum and funding details, and more.

THANK YOU TO OUR PARTNERS!

WSPRA Logo
WASBO logo

CUSTOMIZABLE VIDEO (Starting at $500)

For a small cost, we can customize this video to fit your district’s branding and include information about your upcoming referendum and your district’s specific funding situation.

To view the complete list of customizations, review the script here. To customize the video for your district or for more information, click the button below.

CUSTOMIZE THE VIDEO

FREE VIDEO

To better communicate with your audiences about the complexities of school funding in Wisconsin, download the free animated video for your district below!

DOWNLOAD THE VIDEO

Referendum
Campaigns

At Captivate Media + Consulting, our team of communications strategists are backed by cinematographers and graphic designers who understand education, making us the perfect one-stop-shop for any campaign.
Successfully passing a school referendum or implementing an effective enrollment campaign requires strategic, honest messaging that builds trust between the school district and community members. We bring decades of combined experience; plus added capacity and flexibility to your team, ensuring your communications are strategically developed with clarity, purpose and intent. Whether you’re just starting the process or have a fully developed communications plan, we can help.

Project Highlight:

Olympia CUSD 16 Referendum Campaign

DELIVERABLES:

COMPREHENSIVE COMMUNICATIONS PLAN
Slogan + Key Messaging
Social Media Content Calendar
Slide Decks

FILM
Education Fund Video
Operation Fund Video
Overview Video

DESIGN
Campaign Logos
Fast Facts Sheet + Infographics
Social Media Graphics
Newsletter Redesign
Informational Post Cards

This two-question campaign was successful with approximately 65% support for each question and increased community trust as a result of the face-to-face and transparent approach of the campaign. Our campaign addressed communication challenges facing a rural district spread over a large geographic area (the largest by square miles in Illinois) by empowering staff to share information and holding presentations at existing community meetings.

* 2024 NSPRA Golden Achievement Award