At Captivate Media + Consulting, we specialize in education-focused communication strategy, video production, graphic design, and motion graphics. We partner with school PR professionals across Wisconsin to help districts deliver clear, creative, and compelling messages—whether for referendums, enrollment campaigns, or community engagement.
We’re proud creators of the customizable Wisconsin School Funding explainer video, developed in collaboration with WSPRA and WASBO.
We’re more than a production company—we’re your full-service communication partner. Our team of strategists, filmmakers, designers, and education experts work as an extension of your team to ensure every message is crafted with clarity, purpose, and intent.
Whether you’re just starting to plan your referendum or have a campaign underway, we bring decades of combined experience—and the added capacity and creativity your team needs.
Slogan + Key Messaging Social Media Content Calendar Slide Decks
Education Fund Video Operation Fund Video Overview Video.
Campaign Logos Fast Facts Sheet + Infographics Social Media Graphics Newsletter Redesign Informational Post Cards
This two-question campaign was successful with approximately 65% support for each question and increased community trust as a result of the face-to-face and transparent approach of the campaign. Our campaign addressed the challenges facing a rural district spread over a large geographic area (largest by square miles in Illinois) by empowering staff to share information and holding presentations at existing community meetings.
Nutrition Services Video Farm to Table Video
Logo Style Guide Infographic
SPPS Nutrition Services is ready for an initiative that will refresh their look and perception, educate students and the community to healthy eating habits and new programs, recruit new employees and help people always know how to access the food and when it’s available.
Overview
Storytelling
Video
Referendum Logo
Mailer
Postcard
Sandwich Board
Social Media Graphics
Big Lake Schools was in need of a video that could incorporate the overview messaging of their entire referendum ask. Captivate crafted a 3-4 minute referendum storytelling video that incorporated interviews with district stakeholders, video footage and motion graphics to reinforce key messages. Our team also partnered with the district to design their referendum logo, direct mailers and more for their campaign.
AnimatED video content offers an effective and engaging way to deliver and explain complex information to your audiences. Check out our growing list of customizable animated video content to address important issues that school districts face.
Take advantage of these cost-effective, templated explainer videos while still customizing key visuals and messages to your district.
Winter weather can be disruptive and create unsafe conditions for your students, buses, and staff members. When it comes to making decisions about early dismissals and cancellations, district leaders are under immense pressure to communicate in a timely and clear way.
This animated “explainer” video shares information about how districts like yours make winter weather decisions with student safety as the primary focus. Customized to include your district’s decision-making guidelines, the video ensures that your community can better understand the process and rationale of school delays or closures in advance.
Funding the needs of our schools has been a growing challenge in Wisconsin, especially since 2010 when revenue caps stopped being adjusted for inflation. Funding has fallen farther and farther behind the cost of operating schools. Many are unaware of how this impacts students’ educational opportunities.
This video informs your community about the funding challenges schools face and the sacrifices districts have had to make. It includes customizations about your district’s specific funding circumstances. It can also be customized to include information about a referendum in your district or can be utilized to inform your community about school funding in general.
