DISCOVER HOW STRATEGIC STORYTELLING AND COMMUNICATION CAMPAIGNS ARE TRANSFORMING SCHOOL COMMUNITIES ACROSS THE COUNTRY.
At Captivate Media + Consulting, we are dedicated to bringing the vibrant stories of schools, districts, and education organizations to life. From enrollment campaigns to referendum support and staff engagement, our video, design, and communications strategies deliver results.
Explore the stories below to see how we’ve helped education partners.
Creating Connection with a Cinematic Message of Hope
When Eden Prairie Schools needed an all-staff kickoff video, but had empty buildings and no students to film, we got creative. Through poetic voice-overs and symbolic visuals, we turned quiet hallways into powerful metaphors for the promise of a new school year.
The final product honored every staff role and reinforced the district’s mission of “Inspiring each student every day.” It set an uplifting tone for the year while aligning with their broader communications strategy around retention and appreciation.
Creating Connection with a Cinematic Message of Hope
As part of a comprehensive enrollment campaign, this anthem video reintroduced the community to the strengths of St. Cloud Area Schools. It showcased real students engaged in high-quality learning in safe, supportive spaces directly addressing public misperceptions.
This video helped shift the narrative around the district and laid a foundation for long-term community confidence and growth.
An Inclusive, Accessible Approach to a Difficult Topic
Chronic absenteeism is a growing challenge in K-12 education. We partnered with Roseville Area Schools to create an animated explainer video that communicates the importance of attendance in a compassionate, clear, and culturally responsive way.
Offered in multiple languages and easily customizable for other districts, this video is part of our AnimatED series and continues to help districts drive awareness and action around student attendance.
Rebuilding Trust Through Visual Storytelling
In the wake of a successful bond referendum, MMSD wanted to show the community how new investments were transforming their high schools.
Our video series combined student voices, cinematic footage, and motion graphics to highlight upgrades across four campuses. Translated versions ensured accessibility, while broad distribution helped build trust and support ahead of a subsequent bond request, ultimately contributing to another successful campaign.
Documenting Change, Driving Support
Through a multi-part video series, we helped SPPS share the story of their WINN (What I Need Now) program– an innovative literacy effort grounded in the Science of Reading.
The videos humanized the data, elevated student and educator voices, and demonstrated the impact of intentional investment. They served as a key tool in aligning internal teams, engaging the public, and building momentum for systemic change.
Whether you’re launching an enrollment campaign, building staff morale, or passing a referendum, we help education leaders communicate with impact. From K–12 to higher ed, we bring clarity, creativity, and strategy to the stories that shape your district’s future.
Contact us today to explore how Captivate can support your mission.
